Top 10 Best Free/Paid Landing Page Builder With Beautiful Templates 2021

Money is time, RIGHT?

While you may have been a developer, not everything you can allot to him.

This is where a paid or free Landing Page Builder plays its dominant role.

Either you may use it or hand it over to your developer for the rigorous time-saving.

Today’s Landing Page Builder software is continuously developing with user feedback. However, there are already the best companies out there for serving your needs.

But, let me make you understand what the Landing Page means.

What is a Landing page?

For advertising out your company goods or services, you need a separate page. It is where you can advertise to your heart’s content and pitch your audience to purchase the said product.

Free Landing Page Builder

Most search engines do not make your Landing Page appear on their search results because of the hefty advertisement.

But, you play AD campaigns for them to make appear in the search results.

How is a Landing Page Builder different from the other webpages?

While making a Landing page, you focus on your audience to click on a particular link or fill the form. Hence, most of the links from your normal websites disappear from the Landing page.

Top 10 Best Free/Paid Landing Page Builder With Beautiful Templates 2021

A normal page consists of the numerous other links that may deviate the audience.

While a normal web page is SEO oriented, a Landing Page may or may not be according to SEO Best Practices.

What to look for in the Best free Landing Page Builders

Landing page attracts the viewers by concentrating the viewer’s attention to the desired point.

This happens due to a single CTA button.

Now, what should an ideal free Landing Page Builder include?

  • The components for the usage should be flexible i.e. it should provide multiple options for customising your web page.. 
  • Attractive tools and templates to make the Landing Page attractive and quickly.
  • Analytics to know from which source the viewer got to know about the website.
  • Appropriate CTA button and its customisations on an appropriate place.

After much deliberation and analysis, I have listed down below 9 best free Landing Page Builders.

Best Free Landing Page Builder in 2021

You can try each of these listed free Landing page builders to your hearts content and find out which one is suitable for you.

  • Unbounce
  • SwipePages 
  • LeadPages 
  • HubSpot 
  • Landingi
  • InstaPage 
  • MailChimp
  • Wishpond
  • GetResponse

Let’s head over to Unbounce Landing page builder.

#1 Unbounce

Unbounce is the best free Landing Page Builder that is preferred by many leading companies to host their Landing pages.

Free Landing Page Builder

It provides various facilities such as Landing pages, sticky notes, integrations, account management and many more.

The website is simple yet attractive, and very informative.

Plans and Pricing

Below is the pricing list of the industry acclaimed Unbounce.

Up to 500 ConversionsUp to 1,000 ConversionsUp to 2,000 ConversionsUp to 3,000 Conversions
Up to 20,000 VisitorsUp to 30,000 VisitorsUp to 40,000 VisitorsUp to 50,000 Visitors
1 Connected Domain3 Connected Domains7 Connected Domains15 Connected Domains
Unlimited Landing pagesUnlimited Landing pagesUnlimited Landing pagesUnlimited Landing pages
Unlimited popupsUnlimited popupsUnlimited popupsUnlimited popups
Unlimited sticky barsUnlimited sticky barsUnlimited sticky barsUnlimited sticky bars

Apart from this you also have an option to customize your plans as per your preference.

With the help of this customisation feature, you can also get the cost reduced to your requirement and budget.


Unbounce is the Best Landing Page Builder and most preferred and popular company for a reason. 

The reason might be the services it provides.

The fast and advanced features with excellent customer service attracts more and more customers and these things are provided by Unbounce.

The features are:

  • All plans include unlimited Landing pages.
  • Free hosting
  • Mobile-responsive pages
  • Speed boost
  • Customisable plans
  • Huge range of templates
  • Unlimited pop-ups
  • Auto image optimizer

SwipePages is a company especially for Landing page building only. It has a wide range of templates and easy search templates option that can help you search through your desired template faster.

Swipepages Free landing Page Builder

Apart from this SwipePages provides you a free-14 Day-Trial too with needing to enter credit card details.

With this feature, consumers get to decide if they want to go with the company or not.

Plans and Pricing

Unlimited ConversationsUnlimited ConversationsUnlimited Conversations
1 custom domain5 custom domains10 custom domains
Traffic of 20,000/monthTraffic of 50,000/monthTraffic of 200,000/month
Unlimited Landing pagesUnlimited Landing pagesUnlimited Landing pages
Full chat and email supportFull chat and email supportFull chat and email support
5 client sub-accountsUnlimited client sub-accounts
1:1 onboarding


A specially designed company, that has a wide range of templates and numerous returning customers, might have some exclusive features also.

Let me tell you about a few of them,

  • Drag and drop editing
  • Responsive breakpoints
  • Easy clone and duplicate pages
  • Ability to create a pricing table
  • Ability to create a countdown for products and special offers
  • Ability to copy styles
  • 40+ templates
  • 1000+ Google fonts
  • Animations

Leadpages is a company that helps design Landing pages for small businesses.

LeadPages Landing Page Builder

Small businesses, start-ups, and beginners can trust Leadpages with their eyes closed. 

It is one of the best Landing page builders in 2021 for beginners.

Also you can Check Best Free Backlink chekcer tools

Plans and Pricing 

1 Site3 Sites50 Sites
Landing Pages, Pop-Ups, Alert BarsLanding Pages, Pop-Ups, Alert BarsLanding Pages, Pop-Ups, Alert Bars
Unlimited Traffic & LeadsUnlimited Traffic & LeadsUnlimited Traffic & Leads
Free Custom DomainFree Custom DomainFree Custom Domain
Free HostingFree HostingFree Hosting
Mobile-Responsive Site TemplatesMobile-Responsive Site TemplatesMobile-Responsive Site Templates
Online Sales & PaymentsOnline Sales & Payments
Email Trigger LinksEmail Trigger Links
1-on-1 Quick Start Call


As you know Leadpages is for beginners and small businesses, the features it provides should be attractive yet easy to use.

And Leadpages makes sure to provide that. The main features Leadpages are:

  • Unlimited Landing pages
  • Unlimited leads & traffic
  • Unlimited pop-ups & alert bars
  • Rapid page load speed
  • Lead notifications
  • Mobile responsive pages
  • SEO capability

Hubspot is a free Landing page builder, that provides its users with some necessary, and easy to use services.

HubSpot Landing Page Builder

The word ‘Free’ attracts more and more people, and why not? The services provided with a free Landing page are also remarkable.

Plans and Pricing

Tasks & activitiesFormsFormsForms
Company insightsEmail marketingEmail marketingEmail marketing
Gmail and Outlook integrationLanding pagesLanding pagesLanding pages
App Marketplace integrationsLive chatLive chatLive chat
Custom support form fieldsReporting dashboardReporting dashboardReporting dashboard
Mobile optimizationMobile optimizationMobile optimization
SEO recommendations & optimizationsSEO recommendations & optimizations
Website traffic analytics
Social media


The major feature and highlight of HubSpot is they provide a Free Landing page.

Other than that it provides the following services:

  • Blogging
  • Landing Pages
  • Email
  • Marketing Automation
  • Analytics
  • Social Media
  • SEO
  • Ads

Landingi is my preferred suggestion for you if you are searching for a professional Landing page builder.


Landingi Lading Page Builder

Because it has a wide variety of plans to choose from according to your comfort, provides excellent facilities, and helps with a wide range of things.

Plans and Pricing

Unlimited Landing pagesUnlimited Landing pagesUnlimited Landing pages
Unlimited ConversationsUnlimited ConversationsUnlimited Conversations
5000 unique visitors5000 unique visitors5000 unique visitors
1 custom domain1 custom domain1 custom domain
Email, chat, and phone SupportEmail, chat, and phone SupportEmail, chat, and phone Support
Drag and drop optionDrag and drop optionDrag and drop option
50+ pop up templates50+ pop up templates
800+ Google fonts800+ Google fonts
Email marketing integrationsEmail marketing integrations


The services provided by Landing are numerous and reliable. The services and features they provide are fast and easy to use and understand.

Let us know a few of them,

  • Cloud hosting
  • Forced SSL
  • WordPress plugin
  • Pop-ups
  • Drag & drop editor
  • Campaign scheduler

InstaPage is one of the most recommended Landing page builders. It is highly recommended by the company’s consumers.

InstaPage Best Landing Page Builder

The consumers claim to receive the best services at affordable prices.

Let us see the prices

Plans and Pricing

Unlimited ConversationsUnlimited Conversations
SSL EncryptionSSL Encryption
Google Single Sign-On (SSO)Google Single Sign-On (SSO)
GDPR ComplianceGDPR Compliance
1:1 Ad-to-Page Personalization
Real-Time Visual Collaboration


InstaPage, as I stated above, is a consumer recommendation.

This makes me curious to let you know about the features it provides you with.

Let me tell you some of them,

  • Unlimited Conversations
  • SSL Encryption
  • GDPR Compliance
  • Google Single Sign-On (SSO)
  • Enterprise SSO (Okta & OneLogin)
  • 1:1 Ad-to-Page Personalization
  • Page migration

Mailchimp is a company that helps you create the most attractive Landing pages ever.

MailChimp landing Page Builder

It has beautiful templates with easy accessibility, in pocket-friendly plans.

Plans and Pricing

Marketing CRMMarketing CRMMarketing CRMMarketing CRM
Creative Assistant NewCreative Assistant NewCreative Assistant NewCreative Assistant New
Website Builder NewWebsite Builder NewWebsite Builder NewWebsite Builder New
Forms & Landing PagesForms & Landing PagesForms & Landing PagesForms & Landing Pages
Mailchimp DomainMailchimp DomainMailchimp DomainMailchimp Domain
All Email TemplatesAll Email TemplatesAll Email Templates
Multi-Step JourneysMulti-Step JourneysMulti-Step Journeys
Custom BrandingCustom BrandingCustom Branding
A/B TestingA/B TestingA/B Testing
24/7 Email & Chat Support24/7 Email & Chat Support24/7 Email & Chat Support
Custom TemplatesCustom Templates
Phone Support


Mailchimp’s major feature is its templates. Other than that the services provided by MailChimp are remarkable.

Let me tell you more about the features

  • Marketing CRM
  • Creative Assistant New
  • Website Builder New
  • Mailchimp Domain
  • Forms & Landing Pages
  • Send Time Optimization
  • Behavioural Targeting
  • Custom Templates

WishPond is my other preferred suggestion for Landing pages.

Top 10 Best Free/Paid Landing Page Builder With Beautiful Templates 2021

The trusted services, easy to use and attractive templates and responsive customer service has made WishPond one of the famous Landing page builders.

Plans and Pricing

Starting outEverything you needRapid growth
Landing Pages UnlimitedLanding Pages UnlimitedLanding Pages Unlimited
Social Contests UnlimitedSocial Contests UnlimitedSocial Contests Unlimited
Pop-Ups UnlimitedPop-Ups UnlimitedPop-Ups Unlimited
Email Drip CampaignsEmail Drip CampaignsEmail Drip Campaigns
Marketing AutomationMarketing AutomationMarketing Automation
Custom CSSCustom CSSCustom CSS
Unlimited User AccountsUnlimited User AccountsUnlimited User Accounts
Maximum 1,000 LeadsMaximum 1,000 LeadsMaximum 1,000 Leads
A/B TestingA/B Testing
Custom JavascriptCustom Javascript
API AccessAPI Access
Maximum 2,500 LeadsMaximum 2,500 Leads
First-in-line Customer Support


WishPond provides its users with some interesting and necessary services. Let us know some of them,

  • Landing Pages Unlimited
  • Social Contests Unlimited
  • Pop-Ups Unlimited
  • Email Drip Campaigns
  • Marketing Automation
  • Custom CSS
  • Unlimited User Accounts
  • Maximum 1,000 Leads
  • A/B Testing
  • Custom Javascript
  • API Access
  • Maximum 2,500 Leads

GetResponse is one of those companies that provide the fastest possible services.

GetResponse Landing Page Builder

The wide range of templates with easy accessibility is the speciality of GetResponse.

Plans and Pricing

Email marketingEmail marketingEmail marketing
Unlimited Landing pagesUnlimited Landing pagesUnlimited Landing pages
Unlimited automation templatesUnlimited automation templatesUnlimited automation templates
Facebook & Google AdsFacebook & Google AdsFacebook & Google Ads
Automation builder (5 workflows)Automation Builder(unlimited)
Webinars (max 100 attendees)Webinars (max 300 attendees)
Paid webinars
Unlimited sales funnels


Let us see about the features provided by the GetResponse,

  • Email marketing
  • Auto Responders
  • Unlimited Landing pages
  • Unlimited automation templates
  • Facebook & Google Ads

Which is the Best Landing page Builder in 2021? 

All the ones that have been listed above are one of the Best Landing Page Builders.

Checking out the services they provide, on their official website, might help you decide the best one for you.

A Landing page is a page one lands to after clicking on a link on any social platform and consists of only ONE CTA BUTTON.

We need a Landing page because it is a great way to attract traffic, increase SEO, and concentrate on 1 thing as it has one CTA button.

Yes, Landing pages improve sales.

Yes, you can create Landing pages for free, but you need to pay for the extra services.

While it is not mandatory for doing SEO of a landing page; however I recommend doing it.

The reason is – “Landing Page impacts website SEO!”
Through a Landing page, you can easily see the visitor counts and know how to make your pages interact with your users. Hence, doing SEO of your Landing Page may help you in the long run.

Landing pages might be tricky to understand, but once you start, Landing pages are the easiest tools to save time and make loads of money.

Unlike the normal standard pages, you do not need professional coding to make necessary changes.

“It focuses on only one thing, which is GUI building.”

While you make your mind for selecting from the above Landing page Builder list, I have made it easier for you by listing them in one place.

If you find this post helpful, do leave a thumbs up.

If you have any query, post it down below. My team will be happy to help you.

For reading more posts, you can move to the GoogieHost blog section here.

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Aman Singh is the creative Admin of GoogieHost team. His other work includes being a server admin, strategize and execute promotional materials, product launches, and social media contests, often through Promoted Posts and Tweets. “Hey! Where is my laptop?” – He says every time after completing his work.

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