10 Best Free CRM Software for Small Businesses 2026,Jan
Handling business clients with notebooks or using an excel sheet looks really fine at first. But the problem arises later, as the number of customers grows. It starts becoming messy like the client’s details get lost, follow-ups get missed, sales opportunities go away and a lot of issues.
Many businesses struggle hard to keep a track of conversation, payments and client’s tech support requests (tickets) when everything is handled manually (without using tools).
For new enterprises that still don’t know what a CRM is, you can take it as a simple tool that organizes your customer information in one place.
A CRM helps you handle the contacts, track communication, integrate with tools like slack, zoho, hubspot or other marketing software and even do repeated tasks automatically. This means less manual work and more time to build stronger Client & Seller bond.
To make things easier, we’ve listed the 10 best free CRM software you can start using right away. Keep reading to discover how these free CRMs can help you manage your customers better.
What is Free CRM Software?
Free CRM software is a customer relationship management free tool that helps businesses handle customer, sales pipelines and communication, without spending anything. Think of it as an online helper that keeps track of customer details and interactions. It makes the tasks really easy to do that would otherwise take hours if handled without a tool.
Let’s understand free CRM software, how it works, with the help of an example!
Imagine a small business owner who stores customer data in spreadsheets and reminders on sticky notes. He often forgets follow-ups and misplaces client details. When he switched to a CRM free tool, everything got stored in one place. Customer details, call history, emails, and sales, everything worked smoothly and more professionally.
Free CRM software comes with features like contact management, lead tracking, email integration, task automation, reporting dashboards, sales pipelines, even marketing tools and more that we’re gonna talk about in this blog further.
10 Best Free CRM Software in 2026
Now that we know what CRM software is and how it helps businesses handle customers efficiently, it’s time to explore the best options available. Below, we’ve listed the 10 best free CRM software, each giving unique features to fit business of every size.
TL;DR
1. HubSpot CRM – Overall Best Free CRM Software
2. Zoho CRM – Best Free CRM Software
3. Freshsales (Freshworks CRM) – AI-Powered Free CRM Software
4. EngageBay – All-in-One Free CRM Software
5. Bitrix24 – Best Free CRM Software for Business
6. Insightly – Modern and Affordable CRM Software
7. Agile CRM – Affordable CRM Software for Small Businesses
8. ReallySimpleSystems CRM (Spotler CRM) – Best Free CRM Tool
9. Capsule CRM – Easy-to-use Free CRM Software
10. Apptivo – Best Powerful Free CRM Software
1. HubSpot CRM – Overall Best Free CRM Software
First in the list, we’ve HubSpot, one of the best free CRM software solutions made especially for startups that want to ease customer management without spending even a single dollar.
With its 100% free CRM (forever free plan), HubSpot unifies customer data, making it easy to track interactions, manage leads, and nurture relationships all in one place. The platform is highly user-friendly, requiring absolutely no IT support for setup that saves time, improves reporting, and strengthens customer engagement.
What else you get with HubSpot is its ability to integrate seamlessly with over 1,800 business apps like Gmail, Outlook, Shopify, Slack, Mailchimp, and more, ensuring smooth workflows across your favorite tools.
Key Features
- Contact & Deal Management: This tool lets you store, track and organize every customer interaction in one place. You can manage deals, follow communications, and visualize your entire sales pipeline easily.
- AI-Powered Tools (Breeze Copilot): You can generate reports, write emails and prepare for sales calls. The built-in AI module saves time and boosts productivity with relevant insights.
- App Marketplace & Integrations: With 1800+ integrations, HubSpot connects with your favorite tools to sync data effortlessly, eliminating silos and improving team collaboration.
- Reporting & Dashboard: You can create easy to understand customized dashboards to analyze sales, marketing, and service performance. This ensures quick decision-making.
Pricing
- Starting Price: Connect to the Sales Team for Custom Plan
2. Zoho CRM – Best Free CRM Software
Next is Zoho! It offers a free CRM tool that is good for freelancers and small companies who want to handle the clients, manage tickets and derive quick insights easily without manual hard work.
It helps you move away from the traditional management approach and gives you one simple place to keep all your leads, contacts and deals organized. With Zoho’s easy-to-use design, you can quickly track sales activities, engage with customers, and grow your business faster, all for free.

The free plan supports up to 3 users, making it perfect for small teams. It also comes with tools to capture leads from your website, track visitor activity, send emails, and automate daily tasks. Everything is cloud-based, so you can access it anytime from anywhere around the world.
Key Features
- Lead & Contact Management: This feature allows you to store, organize and track all your leads and customer details in one place. You can add notes, log calls, and manage deals to build lasting relationships.
- Workflow Automation: It automates the usual tasks like sending emails or updating records. This helps you focus more on customers instead of doing routine work.
- Email Marketing Tools: It lets you create personalized emails with built-in templates, send campaigns, and track responses. This makes it easier to connect with leads and drive sales.
- Reports & Analytics: Generate reports and colorful charts to understand sales performance and customer behavior. This helps you make better business decisions.
Pricing
- Starting Price: $9 per user per month (when billed annually)
3. Freshsales (Freshworks CRM) – AI-Powered Free CRM Software
Freshsales CRM, an AI-powered platform made to help businesses sell smarter and boost productivity. It offers a complete set of in-built tools that merge the sales functions and marketing operations together in one solution, giving your teams a 360° view of customers.
With Freddy AI (FreshSales’ AI assistant), it simplifies automating repetitive tasks and provides quick insights to improve conversions. The platform is 100% trusted by over 74K businesses globally and comes with a free plan that allows users to get started without any investment.
In the free version, users can manage contacts, accounts, and deals, access built-in communication channels like email and phone, and leverage basic sales automation.
Key Features
- Freddy AI Insights: This AI assistant boosts productivity by highlighting the most valuable leads and deals, offering personalized recommendations, and even drafting emails.
- 360° Customer View: Helps you get customer data across sales, marketing and support into a single dashboard. This One-View ensures companies understand customer behavior better and engage them on email, phone, SMS or LiveChat.
- Smart Workflow Automation: Normal usual tasks like data entry, follow-ups, and reminders can be fully automated, helping sales teams save time and focus on selling.
- Built-in Communication Tools: It includes built-in phone, email and chat capabilities. This allows seamless customer engagement without switching between the apps, improving response times and overall sales.
Pricing
- Starting Price: $8.50 per user per month
4. EngageBay – All-in-One Free CRM Software
Next, we’ve EngageBay, a Free CRM tool that offers all-in-one services like streamlining sales, marketing, and customer service without any payment. This app is also trusted by thousands of growing companies, known to eliminate the issues of handling multiple tools by offering One-Platform marketing automation, sales workflows, deal management, and customer tracking.
Its free plan supports up to 15 users, making it a good choice for startups wanting productivity and growth. This tool has received positive reviews on various platforms, with renowned customers praising its free service, ease of use and good features.
In a nutshell, EngageBay CRM is a reliable and at the same time, a scalable solution that helps companies engage customers.
Key Features
- Marketing Automation: It allows small businesses to automate repetitive tasks such as email campaigns, customer follow-ups, and lead nurturing. The automation tools make customer engagement more regular.
- Visual Deals Pipeline & Sales Workflows: With an easy-to-use visual pipeline, companies can track deals at every stage of the sales journey. Sales workflows reduce manual efforts by automating approvals and reminders.
- Integrated Marketing & Sales Alignment: This feature shortens the gap between sales and marketing teams. Leads flow seamlessly from marketing campaigns into sales pipelines, eliminating issues.
- Customer & Helpdesk Tools: It captures leads and helps track entire customer history. With built-in helpdesk features, businesses can respond quickly to issues, ensuring customer satisfaction.
Pricing
Starting Price: $11.04 per user per month
5. Bitrix24 – Best Free CRM Software for Business
Bitrix24, What’s so special about this tool? It is one of the best free CRM software platforms available for businesses of all sizes. It allows you to sell more, sell better and sell faster by providing everything you need to manage clients in one place.
With Bitrix24, you can capture leads from emails, chats, calls, or social media, and easily turn them into sales. The free version of Betrix already comes packed with tools for sales, marketing, communication, and analytics, making it a good all-in-one solution for growing startups.
It is a complete tool for collaboration and sales management. It also offers a mobile app that ensures that you can manage clients and tasks at all times.
Key Features
- Omnichannel Contact Center: All client interactions from email, chat, calls, social media, and even WhatsApp or Instagram are gathered in one place. This makes it easy for businesses to never miss a client message.
- AI-Powered Sales Assistant (CoPilot): The free AI tool helps businesses by generating marketing texts and even transcribing phone calls directly into the CRM. It also offers AI-based scoring to see which leads are more possible to convert.
- Sales Automation: It allows you to set up automatic notifications, move leads along the sales pipeline with triggers, and save time with workflow automation.
- Collaboration & Team Tools: It includes chat, video calls, calendars, file storage, and task management. This makes it a complete workspace where sales teams can communicate and collaborate with clients.
Pricing
- Starting Price: $18 per user per month
6. Insightly – Modern and Affordable CRM Software
After Betrix24, the next best CRM Free tool alternative is Insightly CRM that offers a modern approach that helps companies manage customer, sales and projects properly. The free CRM version of Insightly is built for growing teams that offers tools to capture leads, track sales pipelines and collaborate more effectively.
By automating usual tasks and ensuring data accuracy with validation rules, Insightly frees your team to focus on building strong customer relationships. With customizable pipelines, dashboards, and communication tools, you get complete visibility into every sale and interaction.
AI features like email summaries and replies enhance productivity, while secure cloud-based access and mobile apps allow you to work from anywhere. Insightly’s free CRM is a complete solution to scale your business without spending extra.
Key Features
- Sales Pipeline & Lead Management: Track leads in real time and prioritize them based on set criteria. Insightly helps your team capture critical details, manage opportunities, and distribute leads effectively to ensure no deal slips through the cracks.
- Workflow & Process Automation: Eliminate repetitive manual tasks by automating reminders, emails, and onboarding stages. This saves time & reduces errors, helping teams focus on closing deals faster.
- Project & Task Management: Seamlessly convert opportunities into projects after closing a deal. All related records, tasks, and milestones carry over, giving teams complete visibility into customer requirements and smoother collaboration.
- Performance Dashboards & Reporting: Create real-time dashboards and visualize your key business metrics instantly. With customizable KPIs and shareable dashboards, you can track progress.
Pricing
- Starting Price: $29 per user per month
7. Agile CRM – Affordable CRM Software for Small Businesses
Next, after Insightly, we’ve Agile CRM that offers a powerful free plan for new companies to manage sales, marketing, and customer service easily. Its all-in-one platform can automate processes, integrate your gmail inboxes and track customer interactions without any issue.
Registration is also really quick and simple! You just need to enter your email to get started and no credit card is required. The free plan supports up to 10 users, making it a perfect option for new growing sales teams that want advanced CRM features.
The free plan provides important tools like contact management, deals tracking, email integration, reporting and telephony, all accessible from the web & also from the mobile app. It ensures teams stay connected with customers every time, while also offering appointment scheduling and gamification features.
Key Features
- Inbox Sales CRM: Agile CRM allows you to integrate up to three third-party email accounts, including Gmail, Office 365, and Exchange, for complete two-way communication.
- CRM Reporting & Analytics: The free plan goes beyond basic reporting, offering visual charts, cohort analysis, conversion reports, and campaign tracking. You can also create custom reports and schedule them for automatic delivery.
- Appointment Scheduling: Share your calendar online and let prospects or clients book meetings directly, reducing back-and-forth communication.
- Gamification for Sales: You can boost productivity and team collab with Agile CRM’s gamification tools. Sales teams can compete in a fun, engaging way while tracking performance, which helps motivate them to achieve results.
Pricing
- Starting Price: $8.99 per user per month
8. ReallySimpleSystems CRM (Spotler CRM) – Best Free CRM Tool
In August 2023, Really Simple Systems CRM officially became Spotler CRM after joining the Spotler Group. The rebranding shows Spotler’s guarantee to deliver a CRM specifically for marketers.
With the same technology and trusted customer service, Spotler CRM now merges seamlessly into a broader marketing technology. This makes it an important tool for businesses looking to connect sales and marketing and enhance lead management.
Spotler CRM offers more than just a basic customer relationship management by offering a unified platform where all customer and prospect data comes together in one place. With its intuitive design, flexible customization options and accessible pricing, Spotler CRM ensures businesses of all sizes can maximize impact without issues or expensive consultancy.
Key Features
- Unified Contact & Account History: Spotler CRM records every interaction, from visits and emails to nurturing activities, giving users a complete 360° view of each lead or customer. This helps teams track progress and understand engagement on a deeper level.
- Intelligent Lead Scoring: By combining engagement metrics with behavior insights, Spotler CRM automatically prioritizes leads. Marketers can instantly see who’s ready to buy, who needs nurturing, and where sales should focus.
- IP Look-Up & Visitor Tracking: It transforms anonymous website visitors into identified companies and contacts. This feature allows businesses to capture leads they would otherwise miss, turning web traffic into actionable opportunities.
- Seamless Marketing Integration: This tool connects directly with Spotler’s email automation, web tracking, and campaign tools, turning raw data into marketing intelligence.
Pricing
- Starting Price: Request the Sales Team to get the price for premium plans
9. Capsule CRM – Easy-to-use Free CRM Software
Next, we’ve Capsule CRM, which is a simple free CRM solution that streamlines customer management, and boosts productivity with ease. Since 2009, it has supported over 40K users globally, offering a main spot where companies can manage contacts, sales pipelines, projects, tasks and communication, all in one place.
Capsule also offers a 14-day free trial and a free CRM free forever plan for very small teams, making it a great starting point. The free plan includes up to 250 contacts, 50 MB storage and key features like contact management, sales opportunities and tasks.
Its user-friendly design is easy to understand! Capsule CRM can be set up in minutes with no technical expertise required. Its drag-and-drop Kanban pipeline, customizable fields, and automation tools make it flexible for different workflows.
Key Features
- Seamless Integrations: It connects with over 70 apps like Mailchimp, QuickBooks, Xero, Slack, and WhatsApp. This ensures that Capsule fits perfectly into your existing tech stack.
- Customization Options: This feature lets users create custom fields, milestones, tags, and activity types. Businesses can brand the platform with their logo and color scheme.
- Zero Onboarding Costs & Ease of Use: It charges no setup fees. Its intuitive interface means businesses can get started immediately. Data imports, pipelines can be set up in minutes.
- Security & Permissions: It also ensures data safety with 2FA. It supports Single Sign-On with Microsoft 365 and Google Workspace. Admins can assign roles and restrict access to sensitive records.
Pricing
- Starting Price: $18 per user per month
10. Apptivo – Best Powerful Free CRM Software
The last best free CRM tool that we have is Apptivo! It offers a 14-day free trial to help businesses explore its powerful & easy-to-use features.
With its One-Solution platform, you get access to lead management, contact management, opportunities, quotes, invoices, workflow automation, and intelligent sales dashboards, all in one place. The platform is designed to streamline processes, reduce complexity, and boost revenue by offering smooth navigation and intuitive tools.
Built as an all-in-one CRM, Apptivo boosts businesses with solutions like custom design through drag-and-drop fields, reports and dashboards, mobile CRM for managing customers anywhere, and integrated CRM for seamless collaboration across teams and tools.
Key Features
- Custom CRM with Drag-and-Drop Flexibility: It lets you build a CRM that fits your business needs without coding knowledge. Using its drag-and-drop interface, you can easily design fields, layouts, custom views, dashboards, and reports.
- Mobile CRM for Anywhere, Anytime Access: The mobile CRM application of Apptivo ensures field teams stay connected and productive on the go. You can manage leads, track sales, and make data-driven decisions right from your smartphone.
- Integrated CRM with Seamless App Connections: With Apptivo, you can integrate your CRM with daily business tools and apps to streamline workflows. This boosts seamless communication and enables efficient data sharing across omnichannel platforms.
- Intelligent Sales Dashboard & Reports: The CRM comes with smart dashboards that provide real-time insights into sales performance, pipeline milestones and customer engagement.
Pricing
- Starting Price: $20 per user per month
Benefits of Using Free CRM Software
Users, especially beginners, often wonder “Why should I use free CRM software? Can’t I just handle customers manually?
The truth is, managing customers without a CRM can take a lot of time and even money. With CRM, you can automate tasks, stay organized, and deliver a better experience. Below, we’ve added the top 5 benefits:
- Better Organization: All customer data like names & purchase history, is stored in one place. This avoids confusion and helps you access information instantly instead of searching through files or emails.
- Improved Customer Relationships: With reminders, follow-ups, and automated updates, you never miss connecting with customers at the right time. This builds trust and ensures stronger long-term relationships.
- Increased Productivity: A CRM tool automatically does repetitive tasks like sending follow-up emails or tracking leads. This frees up time for sales and customer service teams to focus on meaningful interactions.
- Data-Driven Decisions: The built-in reporting and analytics feature give insights into sales trends, customer behavior, and team performance. Companies can make smarter decisions instead of guessing what works.
- Cost-Effective Growth: A Free CRM software offers premium-level features without extra cost. Small businesses and startups can scale faster while saving money on expensive tools.
Factors to Consider When Choosing Free CRM
You cannot randomly pick any free CRM software, as the wrong choice can waste time and effort before you finally land on the right one. To make this step easier, here are the top 5 factors you should consider before choosing a free CRM:
- Ease of Use: The software should be simple enough for your team to adopt quickly.
- Customization Options: Every business is different. A good CRM lets you customize fields, and workflows to match your requirements.
- Integration Capabilities: Your CRM should connect easily with tools like email, calendar, or marketing apps.
- Scalability: As your business grows, your CRM should grow with you. Look for free versions that offer paid upgrades (We’ve mentioned the premium versions of the Free CRM software in the blog).
- Customer Support & Community: Even free software should have good support options. This ensures you get help quickly if issues arise.
Who Should Use Free CRM Software?
Free CRM software isn’t just for large companies, it’s for anyone who wants to manage customer relationships more efficiently, like freelancers, startups & non-profits. It serves a wide range of users by helping them save time and boost sales.
- Small Businesses: They benefit from having all customer data in one place, making sales and follow-ups smoother.
- Freelancers & Consultants: Independent professionals can use CRM to manage clients, track projects and even ensure they never miss deadlines.
- Startups: Startups often have tight budgets, and free CRM helps them manage growth by organizing leads and pipelines.
- Non-Profits & NGOs: They can use CRM to track donors, manage volunteers and maintain communication.
- Sales & Marketing Teams: CRM helps these teams collab better, track deals in real-time and make decisions accurately.
FAQs
Is free CRM software really free?
Yes! Free CRM software is free to use, but it comes with limited features compared to paid versions. You can manage contacts, track deals, and communicate with customers without paying anything. However, if you want advanced tools, you may need to upgrade to a paid plan.
What are the limitations of free CRM tools?
Free CRM tools often have limits such as a cap on the number of users, contacts, or storage space. They may also miss out on advanced features like marketing automation, deep analytics, or custom integrations.
Can free CRM software integrate with email and marketing tools?
Yes! Many free CRMs can connect with popular email services like Gmail and Outlook. Some also offer basic marketing features like sending bulk emails or tracking opens and clicks.
Which is the best free CRM software for startups?
HubSpot, Zoho CRM, and Bitrix24 are popular choices for startups because they are free, easy to use, and offer a wide range of features for small new teams.
Can free CRM software support multiple users?
Yes! Most free CRM tools allow multiple users, but the number of users may be limited. Like, some tools allow only 2–3 users on the free plan, while others may support unlimited users with limited features.
Can I use Google Sheets as a CRM?
Yes! You can use Google Sheets as a simple CRM by storing customer data, tracking deals, and updating records. However, it lacks automation, integrations, and advanced features that dedicated CRM software offers. It’s good for very small businesses.
How much does CRM software cost?
The paid CRM software plans usually cost $10 to $40 per user per month and can go much higher for big enterprise solutions with advanced tools.
Is CRM included in Office 365?
CRM is not directly included in Office 365, but Microsoft offers its own CRM platform called Dynamics 365. It integrates well with Office 365 apps like Outlook, Teams, and Excel, making it a good choice for businesses.
How do I choose the right free CRM for my business?
To choose the right free CRM, start by listing your needs, such as contact management, email integration, or reporting. Compare free options like HubSpot, Zoho, and Freshsales, and see which one fits your team size and workflow. Always check if the CRM can scale with your business as you grow or not.
Conclusion
When you compare handling customers manually with using a CRM, the difference is really big.
If you handle customers manually, you need to remember everything yourself, which easily leads to errors. But with a free CRM, you get a smooth system where all your customer details, interactions and tasks are organized in one easy-to-use platform.
CRM software gives you useful features like contact management, reminders, email integration, sales tracking, automation, and reports. These make your work simple and help you serve customers better.
Here, we’ve shared the top 10 free CRM software, explained their key features, and even mentioned the starting price of their premium plans so you know the complete thing. Take your time, explore the options, and pick the one that fits your needs best.
Comparison Table: Best Free CRM Software
Running short on time? Don’t worry! Just glance at the comparison table below to quickly explore the best free CRM software, their key features, and pricing, helping you pick the right tool in just one look.
| CRM Tool | Free Plan User Limit | Storage | Best For | Pricing |
| HubSpot CRM | Unlimited Users | Upto 1 Million Contacts | Startups and SMBs | Connect to the Sales Team |
| Zoho CRM | Upto 3 Users | 5000 records (Upto 10MB) | Small Teams | $9 / user / mo |
| FreshSales (FreshWorks CRM) | 3 Users Only | Upto 10000 leads Free Plan | Calling Teams & for email campaign | $8.5 / user / mo |
| EngageBay | Upto 15 Users | 250 contacts (500MB to 1GB File Storage) Free Plan | Freelancers, SMBs and Startups | $11.04 / user / mo |
| Bitrix24 | Unlimited Users | 5GB Cloud Storage (Unlimited Contacts) | Teams wanting free CRM and seamless collab tools | $18 / user / mo |
| Insightly | 2 to 5 Users (Talk to Sales Team) | 2500 records & 10 emails per day in Free Plan | Freelancers needing lightweight CRM | $29 / user / mo |
| Agile CRM | Up to 10 Users | Upto 1000 contacts | Teams needs marketing automation features | $8.99 / user / mo |
| Really Simple Systems CRM | Talk to the Sales Team | NA | SMBs and startups | Connect to the Sales Team |
| Capsule CRM | Upto 2 Users | 250 Contacts & 10MB File Storage (Free plan) | Solo or duo users needing simple contact and sales pipeline | $18 / user / mo |
| Apptivo | Only 3 Users | 500MB & 6000 records | Small teams exploring CRM for the first time | $20 / user / mo |
Looking for other Software? Here you go-